sports marketing related discussions and workshops for students, academics and practitioners
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THE GLOBAL IMPACT OF THE OLYMPICS JULY 13th 2011
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Hopefully team GB will rock it! We have a great team this year, and a particularly strong group of cyclist, some of which have adopted a pseudo-celebrity status. But it must be argued that only the athletes at the very top of their game could be considered celebs?Even though Olympics accommodation is hard to find, I reckon that there will be a very strong level of support!Wish the team luck!